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中国管理科学 ›› 2003, Vol. ›› Issue (4): 20-26.

• 论文 • 上一篇    下一篇

产品平台在基于大规模定制范式的生产系统中的作用建模

陈俊, 黄炜   

  1. 中国人民大学商学院 北京 100872
  • 收稿日期:2003-01-29 修回日期:2003-07-03 出版日期:2003-08-28 发布日期:2012-03-06

Modeling the Roles of Product Platforms in the Production Systems for Mass Customization

CHEN Jun, HUANG Wei   

  1. School of Business, Renmin University of China, Beijing 100872, China
  • Received:2003-01-29 Revised:2003-07-03 Online:2003-08-28 Published:2012-03-06

摘要: 本文围绕一致的质量、合理的成本、快速、灵活、可靠地大规模交付定制化产品或服务的运营战略,概要讨论了面向大规模定制的三种主要的生产系统(交付定制型、装配定制型、制造定制型)的运营特征,详细分析了产品平台的体系结构,首次提出了基于产品平台实施大规模定制的整合策略,对产品平台在面向大规模定制的生产系统的作用进行了建模。本文的研究工作已经在企业应用实践中得到了验证。

关键词: 大规模定制, 产品平台, 生产系统, 建模

Abstract: Focused on the operations strategy of mass customizing products or services with consistent quality,appropriate cost,speed,flexibility and dependability,the authors briefly discussed the operations characteristics of three types of production systems,i.e.,customized at/after delivery,customized at assemble,and customized at fabrication. After analyzing the architecture of product platform in detail,we presented the integrated strategy of implementing mass customization based on product platform and modeled the roles of product platforms on the production systems for mass customization.The research has got a validation in its application to several enterprises’ projects.

Key words: mass customization, product platform, production system, modeling

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