二级物流服务供应链定价及其效率研究

中国管理科学 ›› 2013, Vol. ›› Issue (2): 84-90.

二级物流服务供应链定价及其效率研究

李剑锋^1,2, 陈世平¹, 易荣华², 黄祖庆², 汤易兵²

1. 上海理工大学管理学院、网络中心, 上海 200093;
2. 中国计量学院经济与管理学院, 浙江杭州 310018

收稿日期:2012-01-23 修回日期:2012-12-30 出版日期:2013-04-30 发布日期:2013-04-25
基金资助:
国家自然科学基金资助项目(71071146、71173203);浙江省社科规划课题成果(12JCGL20YB);浙江省高校人文社科重点研究基地资助项目(RWSKZD03-201204);浙江省产业发展政策研究中心和浙江省标准化与知识产权管理人文基地资助项目

Research on Pricing Decisions and Efficiency in a Two-Level Logistics Service Supply Chain

LI Jian-feng^1,2, CHEN Shi-ping¹, YI Rong-hua², HUANG Zu-qing², TANG Yi-bing²

1. Business School, University of Shanghai for Science & Technology, Shanghai 200093, China;
2. College of Economics and Management, China Jiliang University, Hangzhou 310018, China

Received:2012-01-23 Revised:2012-12-30 Online:2013-04-30 Published:2013-04-25

摘要/Abstract

摘要： 研究了需求不确定条件下,基于利润最大化原则的二级物流服务供应链的定价及效率问题。基于物流服务供应链中集成商市场和供应商市场的四种不同市场组合,建立了以集成商为主导的集成商与供应商之间的Stackelberg博弈模型,求得集成商的最优定价和最优订购量,比较了不同集成商和供应商市场组合下的物流服务供应链的效率高低情况。最后,进行了数值计算,得出集成商的最优定价和最优订购量,验证了不同市场组合下的物流服务供应链效率高低情况。结果表明:集成商的最优定价和最优订购量同时受集成商和供应商所处的市场环境影响;集成商市场寡头垄断、供应商市场完全竞争的情形下物流服务供应链效率最高,集成商市场垄断、供应商市场寡头垄断的情形下物流服务供应链效率最低。

关键词: 物流服务供应链, 定价, 效率, 博弈, 物流

Abstract: According to the principle of profit maximization, the pricing and efficiency of two-stage logistics service supply chain are discussed under the conditions of demand uncertainty. Based on four market combinations between vendors and integrators, the integrator-led Stackelberg game model is developed, the optimal pricing and optimal order quantity of integrators are found out, and the efficiency of two-stage logistics service supply with different market combinations are compared. Lastly, numerical example is used to evaluate the optimal pricing and optimal order quantity of integrators. The descending order of the efficiency values with four market combinations is verified. The results show that the optimal pricing and optimal order quantity of integrators are affected by both the market types of vendors and integrators. There is peak efficiency of logisitics service supplly chain when the market of integrators is oligopolistic and the vendors market is a perfect competition one. And the efficiency is lowest when the integrators' market is monopdistic and the market of vendors is digopolistic.

Key words: logistics service supply chain, pricing, efficiency, game, logistics

中图分类号:

F272

李剑锋, 陈世平, 易荣华, 黄祖庆, 汤易兵. 二级物流服务供应链定价及其效率研究[J]. 中国管理科学, 2013, (2): 84-90.

LI Jian-feng, CHEN Shi-ping, YI Rong-hua, HUANG Zu-qing, TANG Yi-bing. Research on Pricing Decisions and Efficiency in a Two-Level Logistics Service Supply Chain[J]. Chinese Journal of Management Science, 2013, (2): 84-90.

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