Abstract: Self-organization mechanism caninspire and induce the reconstruction process of supply chain, and provide the compensation of operation mechanism for the reconstruction supply chain to pass the grinding termrapidly. The paper discusses the self-organization characteristics of fractal supply chain and its effect on reconstruction. According to the characteristics of fractal supply chain,it constructs self-organization evolving dynamics model. The model can forecast the self-organization evolving direction and form of fractal supply chain according to the order parameter of fractal supply chain system model.

Key words: fractal supply chain, self-organization, evolving dynamics model